EU Data Strategy Lead - TikTok LIVE - London (BJ-12989)

Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

The Regional LIVE Operation Strategy Team leads various cross-functional projects. Our key initiatives include developing strategic plans to drive widespread adoption of LIVE at scale among creators, localizing new product features, creating user engagement strategies, ensuring a positive creator experience through education on the Community Guidelines and best practices, and providing ad hoc analysis and support to cross-functional partners.

- Lead and oversee data analysis and operational strategies to optimize various aspects of operations, including agency, creator, focusing on multiple countries and regions.
- Responsible for operational tasks for LIVE product operation in the European region, including permission management, experimental design, project collaboration, and data analysis of live streaming products.
- Collaborate with cross-functional teams to identify business problems, develop strategies, and implement actions aimed at driving business optimization, growth, and successful product deployment in Europe.
- Design, develop, and maintain daily or specialized data analysis for monitoring and reporting operational metrics, ensuring actionable insights are derived.
- Conduct comprehensive market research to track business trends, conduct competitor analysis, and identify user needs, with a specific focus on the European market.
- Formulate differentiated operational strategies tailored to the European market to enhance product usage and achieve user goals effectively.
Provide data-driven decision support through in-depth analysis of product data, contributing to strategic decision-making processes.

Qualifications

Minimum Qualification:
- Minimum 5 years of experience in data analysis and strategic analysis
- Minimum 3 years of management experience
- Strong in data operations and analysis, with a strong command of SQL and proficiency in programming languages, especially Python. Proficiency in statistics and experience with data visualization software such as Tableau, PowerBI, or Looker is required.
- Demonstrated ability in business analysis and strategy development, with a track record of translating complex data into actionable insights and strategic initiatives.
- Excellent communication and coordination skills, with a proven ability to collaborate effectively with cross-functional teams and stakeholders from diverse backgrounds.

Preferred Qualification:
- Bachelor's degree or above in a relevant field,
preferably with an international background or experience in the European market.
- Deep understanding of the content or internet industry, with keen insights into the dynamics and challenges of online broadcasting and live streaming sectors.
- Familiarity with the European market, user characteristics, cultural nuances, and business environment, coupled with solid data analysis skills and project management experience.
- Fluent in English, with strong English proficiency for work communication, document writing, and business negotiations.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.